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Ray describes her writing as a journey. "My goal
is to take the audience with me. In my books, I allow
the characters time to work out their problems. Like
real life, it's the problems that bring the characters
together."
Judging from her book sales, Ray's approach seems to
be working.
"She has an incredible fan base," said Monique
Patterson, her editor. "Francis really knows how
to create characters that seem like real people."
Besides her writing, Ray was one of the first African-American
writers of her kind on the publishing scene. She was
among a couple of authors who broke the romance-book
color barrier. Before the '90s, romance books did not
cater to African-American audiences, or they made African
Americans secondary characters.
Emma Rodgers, co-owner of Black Images Book Bazaar
in Dallas, says the romance market accounts for 30 percent
of her sales. Readers-ranging from teachers, clerical
workers and lawyers to CEOs, judges and political consultants-have
one thing in common: "They want to escape."
Rodgers is in contact with more than 100 book clubs
that request reading list recommendations. "When
Oprah's book club was introduced, there was a new interest
in local reading groups," she said.
Because of this, Ray's popularity has grown. With a
95 percent sales record, she's become the darling of
local book clubs, as well as independent and national
chain bookstores, where she is invited to do readings
and book signings.
While writing about middle- to upper-middle class African
Americans-such as doctors, lawyers, art collectors or
teachers-she reveals African Americans in a more favorable
light than the way they often are portrayed in the media.
But that's just one reason why she's popular.
"She's accessible," said Rodgers, who has
31,000 book titles in her store. "She responds
to her fan mail, she appears at book clubs, she travels
to national conferences and she's approachable and down-to-earth.
Readers are able to reach out and touch her."
Ray smiles and admits that it's all part of a nurse's
training.
Contact Pamela Stone at Pamstone3@aol.com
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